Wired.it has been completely renewed on oct 8, 2010. A more attractive look & feel, new channel and a lot of innovative contents.
The new Wired.it is become OPINION DRIVER IN INNOVATION: always on the cutting edge with events where ideas about the future are developed, where prevealing opinions are formed
It deals with a new place of meeting for a dynamic, curious, evolved and interested to the innovation and the future public. Wired.it it’s not only a site but it is an integral part of a "system”, the “Wired’s system”, that offers a coordinated communication and effective between magazine, site, events and new devices
The objective of the site is to develop a new publishing product that represents the natural extension and digital complement of the magazine, but that it maintains an original web identity.
It’s an evolving product that doesn’t have competitors online or offline; a new cluster of readers that go “beyond the target market”, a universal audience made up of innovators and influencers